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Apple Introduces New “Rap Life Live” Series

Apple will become the next company to join the Virtual concert wave. Regular concert-goers haven’t been able to attend a concert since March. Many companies are trying to accommodate for regular concert-goers by bringing live stream concerts to reality. Last week, DirtySouthHipHop reported on Offset teaming up with AXSD media and launching a virtual platform for artists to perform. This new concert service is being brought to us by Apple and Howard University.

Apple has teamed up with Howard to present a special live event entitled Rap Life Live. The event will feature performances from Lil Baby, Rapsody, Nas, and D.C’s very own Wale. The event is being hosted by Ebro, Nadeska, and LowKey. RapLife isn’t just about providing a platform for artists performing their hit songs. It also offers the opportunity for the artist to be interviewed and shed light on how they’re feeling during these times.

In a recent interview, Ebro had this to say about the Rap Life Live experience. “The Rap Life team’s main objective was to use our voice and tools to show support and solidarity with students, artists, and activists around the nation rising up to make sure the world knows that Black Lives Matter”. Ebron went on to say “We plan to bring Rap Life Live to more HBCU campuses because these institutions are part of the backbone of the Black communities and Hip-Hop is from the Black experience”.

Shout out to Ebro and the dope artist he has assembled to create this dope experience. Hopefully, this will be a trend that catches on, and more love is shown to HBCU’S.

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